Looking for a firm with a solid track record?
Mosaic Marketing Management is a 10-year old marketing consultancy that creates customers and increases sales for it business-to-business client base.
At Mosaic we believe that a marketing strategy or plan is a ‘mosaic’ of a variety of internal (core competencies and technology platforms) and external factors (competition, product, price, place and promotional needs) brought together to achieve larger business goals.
In turn, the marketing discipline contributes to the bigger picture of the successful business by building awareness and creating demand for a company’s product or services.
Our belief is that an absolute necessity in creating this successful mosaic is the voice of the end users of, and the decision makers for, these products or services. We believe they, ultimately, drive the marketplace and the success of those companies who attempt to win in those markets.
Need a seasoned professional?
 |
Rosemary Walter, the founder and president of Mosaic Marketing Management, is a seasoned business-to-business marketing consultant, author and speaker with over 20 years' experience in business and marketing management.
Graduating with a BS in Advertising from the University of Illinois (Honors) and an MS in Marketing Communications (Honors) from Roosevelt University, Rosemary has held progressively more responsible marketing positions with industrial and consumer goods manufacturers as well as marketing communications firms during her corporate career years. |
Prior to establishing Mosaic Marketing Management in July 1998, she was a Senior Marketing Manager at Illinois Tool Works (ITW) leading the business and marketing management function and new product development work on the core business of their $200+ million construction products division.
Earlier in her career at the Alberto-Culver Company, Rosemary worked as an Assistant Product Manager on the flagship product line. As an Account Executive at DDB Worldwide, Rosemary worked with McDonald's New Products Group to field test new products' advertising and promotional tactics.
Major career accomplishments include:
 Successfully serving clients for over 10 years.
Doubling a client’s business in five years.
Helping a major manufacturer re-vamp its value to its distributor base.
Speeding up the time to market for over 20 new products.
Achieving record high market share for several businesses.
Tripling a major manufacturer’s new product sales within three years
Introducing Chicken McNuggets into test market leading to national roll-out.
Mosaic uses only seasoned professionals to support its clients needs in areas such as marketing research, graphic design, public relations, and Internet marketing.
|
